Marketing News & Insights From Our Team | McGuinness Media
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Discover the latest buzz around McGuinness Media, plus fresh takes on marketing trends and insights from our experts. Stay informed and inspired with our updates, stories, and blogs.
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Meg winner ad club

Megan McGuinness Named to Ad Club Boston’s Women to Admire List

Megan McGuinness was selected as one of New England’s top Women to Admire by The Ad Club Boston, honored for her industry contributions and inspiring leadership.

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Meg winner pbn

Megan McGuinness honored as Creative Services Industry Leader

McGuinness Media Owner Megan McGuinness received Providence Business News’ 2024 Business Women Award as Creative Services Industry Leader, recognizing her exceptional leadership and commitment to elevating employees and brands.

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MMM Named Agency of Record for Navigant

McGuinness Media & Marketing has been named Media Agency of Record for Navigant Credit Union, partnering with fellow Rhode Island agencies Duffy & Shanley and Nail Communications. This collaboration showcases the strength of Rhode Island’s marketing community supporting a leading local financial institution.

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adwords management

An Essential Guide to AdWords Management

Master adwords management: from campaign planning to Quality Score optimization. Improve ROI and reduce costs.

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media buying analytics

Numbers vs Negotiation: A Practical Field Guide to Media Buying Analytics

Stop guessing ROI. Master media buying analytics to fix flawed attribution, balance algorithms with negotiation, and optimize multi-platform budgets.

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audience segmentation - audience segmentation strategies

Speak Their Language: How Audience Segmentation Drives Clearer Brand Messages

Master audience segmentation strategies to personalize marketing & drive customer loyalty. Discover practical steps.

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